When it comes to this digital marketing and advertising world, it appears that there is always a brand new buzzword to describe an individual’s profession. It is a pure thought of the creative organizations to think of new approaches to explain what they do. Among the latest buzzwords making the rounds is “growth cookie”.
What exactly is a growing hacker?
Since it is such an ambiguous expression, the definition of an “expansion hacker” has lots of variants. However, you may realize that the definition-most commonly described as someone who “uses components of market and marketing research together with technologies, to offer advertising solutions to clients.
The simple fact of the matter is an expansion hacker is not more than an online marketer under a different name. The final aim of online advertising is attracting people online by any kind of method. To know more about growth hacking, you can refer growthpub.com -content marketing agency. Growing hackers say that imagination is key to their work.
Why call it growth hacking?
Well, it seems cool. It is a term people instantly want to find out more about. It is almost like these entrepreneurs want to advertise themselves utilizing another title for that which they do.
But it’s also a word that has fooled people into thinking that internet advertising is dead, which they require a “hacker” to receive their site and content found by potential clients.